Area Sales manager (Western region: Kakamega, Vihiga, Bungoma, Busia)
Key Responsibilities
Managing and growing the promoter team (30% of time)
- Recruit, hire, onboard and train promoters placed at depots and agrovets across the hub.
- Run daily calls and bi-weekly in-person visits with each promoter to coach performance, resolve issues, and keep them motivated.
- Handle poor performance and vacancies quickly, so no depot or agrovet is left without active coverage.
Partnering with depot staff and agrovet owners/managers (20% of time)
- Visit depot staff and agrovet owners/managers bi-weekly to build and maintain a strong working relationship.
- Follow up on and collect outstanding payments from depots and agrovets.
- Resolve issues raised by depot staff or agrovet owners/managers, escalating any that need more help.
Managing Digital Communication Associates (20% of time)
- Visit each Digital Communication Associate bi-weekly, coach them on their calls, and review their performance.
- Support collaboration between Digital Communication Associates and promoters so farmer follow-up doesn’t fall through the cracks.
- Take part in select farmer-facing events run with or by Digital Communication Associates.
Direct sales to commercial farms (20% of time)
- Identify promising farms (typically 10+ acres) surfaced through promoters, associates, or your own network, and selectively take over nurturing the ones with the best potential.
- Manage a pipeline of around 10 repeat commercial-farm accounts and 10 active leads, visiting repeat accounts bi-weekly.
- Close sales with these farms, and keep growing their repeat purchase volumes.
Reporting (10% of time)
- Record and report hub sales performance every week.
Qualifications
- 5+ years of experience selling agri-inputs directly to large commercial farmers.
- Bachelor’s degree.
- Qualifications in agronomy or agribusiness will be an added advantage.
- Must have sound knowledge of farming activities in the area of operation.
- Experience managing field teams and / or coaching sales teams.
- Strong communication and interpersonal skills.
- Self-motivated with a results-driven approach.
- Comfortable using tech tools i.e. smartphones, laptops.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
- Comfortable running basic analysis i.e. on performance metrics, cost-benefit analysis for farms.
- Fluent level of spoken and written English, good level of Swahili.
- Able and willing to self-drive (must have a driving license).
Method of application
If you are interested and qualified, kindly submit your application via the link provided below,